Veedu: Veedu is transliteration of the Malayalam word for Home.
Language: The logo incorporates English and Malayalam alphabets. Just as we reach out to people of multiple ethnicities speaking myriad languages.
Font strokes: the splintered font strokes are recognition that the lives of the people Don Bosco Veedu works with are not smooth flowing but frayed and jagged.
The heart: the heart is a pledge. That anyone in need will find empathy, compassion and love at Veedu.
Colour: The logo is in black and red. Technically, black is not a colour. It is achromatic. Red symbolises warmth and life. Our wish for ourselves is to be able to splash some colour on the lives of those who otherwise lead a pallid life.